Amplified Eye Candy

Amplified Eye Candy is a creative house built by Founder, Shouag Hayat, on emotion, identity, and visual storytelling.

What started as a personal platform has grown into a multidimensional space that moves across styling, creative direction, workshops, and brand experiences. Everything we do is rooted in one idea: the way you present yourself should reflect what is happening within you.

At Amplified Eye Candy, our services span photography, styling, visual merchandising, and design, shaped by years of experience working within corporate spaces and alongside both local and international brands, creating visuals that are both intentional and felt.

At AEC, fashion is not just about clothes. It is about feeling, presence, and connection. It is about helping people understand themselves through what they wear and how they show up in the world.

We work across editorial, commercial, and experiential spaces, collaborating with both local and international clients. Every project is approached with intention. Every visual has a purpose. Every detail is felt.

Amplified Eye Candy exists to create experiences that are not only seen but felt. To allow the visual to project what is within. To remind people that they can show up fully, honestly, and unapologetically.